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Part 1 : Advertising Programs To Help You Make Money On Your Website
Written by Kila Morton   
Friday, 11 January 2008

Blog Advertising To Make Money BloggingYou type away at your computer everyday generating content that makes your reader’s mouths water with anticipation. Now you want to turn your blogging passion into some cold hard cash. What can you do to start filling your pockets while you blog about the things that are important to you? We are going to go through a few programs that are going to help you turn your beer dreams into champagne reality. As you are making the transition from blogging for fun to blogging for profit, there will be a variety of things that have to change on your blog. This article represents just a few of the advertising items that you can add to your arsenal of money making tools.

Google Adsense
Google Adsense is one of the easiest advertising programs to start on your blog and use to make money blogging. Google offers you the ability to add ads to your blog for free. All you have to do is sign up for an account. How simple is that? You get paid when people click on the ads on your site. I truly believe that you can make a good profit with Adsense if you place your ads correctly AND if you use tools to make sure that the ads displayed are relevant to your blog content. The key with Adsense is to understand who is visiting your blog. Seasoned, Internet savvy readers are less likely to click on ads of any type. If you are marketing your blog to such a group, you have to make sure that your ads are compelling enough to get people to click on them OR you need to use another form of advertising for those people. Understanding your target readers is essential to making money with Adsense and placement of the ads is king. Make sure you pay attention to both before you use Adsense.

Affiliate Programs
Affiliate programs are a great way to generate money from your site. Linkshare and Commission Junction are two of the larger affiliate programs. They are free to sign up for, however, you have to have your site up and running BEFORE you sign up for the advertisers they represent. You can also sign up for advertising programs from individual retailers like Amazon. Again, you have to make sure that the ads you place on your site are relevant to your content or likely to generate traffic to the advertiser. Unlike Google Adsense, you actually have to actually generate leads that purchase products from the advertisers you affiliate with. This means that making sure that your ads fit your site or will be attractive to your site visitors is even more important.

Selling Ad Space On Your Blog
If you have a popular blog that you are looking to monetize, you may be able to sell ad space on your blog and eliminate middlemen. You can place a small graphic on your site that says ‘Advertise Here’ or something like that. If you decide to do this, you will need to make sure that you have a way for advertisers to contact you directly. You should also be able to provide accurate traffic statistics to potent ional advertisers. You can use Google Analytics to help you with that.

Don’t Like Ads Or Classic Advertising?
If you don’t like classic advertising or trying to get people to click on ads, you can always take the direct approach and ask people to donate to your site. A simple paypal setup can get you a few bucks here and there. The only thing is that it seems a little like standing on the street corner begging for change……but….ummmm…..I do have to admit that I give money to those people begging for change.

There are a multitude of things you can do to help your blog along. We will explore them in upcoming articles. However, you must keep in mind that this is only the tip of the iceberg. You have to put in effort to see money rolling in. I would say good luck, but, luck has nothing to do with it. It takes perseverance, a plan and work.



Posted by Kila Morton

 

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